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The mistaken notion is that the primary product of the newspaper is journalism.

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"The future of Local News is About More Than Just Paid content" is an article thinking about the future of "Newspapers" or community data sources/feeds on the Knight foundation sponsered "MediaShift Idea Lab" PBS website.

A newspaper is a product that, at least at its peak, provided about 50 different services for people. It helped people figure out where to shop. It delivered a boatload of coupons every Sunday. It helped them plan their weekend. It entertained them with comics and puzzles. It let them know what was on the school lunch menu. And along the way, it also delivered journalism.

Anyone who has worked at a newspaper long enough will tell you that what provokes more outrage from readers than anything else is messing with the comics or puzzles.

The Knight Foundation has provided funding for projects like EveryBlock and CityTracking.

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