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Web Copywriter Needed

Tampa/St. Petersburg area

Responsibilities include but are not limited to:

The Content writer will work with .Com Merchants, .Com Producers, Buying, Planning, Programming, Merchandising, Marketing, Creative, Email and Broadcasting to create an engaging online customer shopping experience. He or she will participate and write direct response style copy including: store-related copy, feature articles, mini-sites, events, emails, vendor Bio’s and other promotional materials.

- Responsible for creating direct response, selling copy for hsn.com including concept creation and writing promotional elements.
- Ability to create and compose well written, direct-marketed product copy to support the sales of a wide variety of items. Writer obtains specific promotion details and benefits by reviewing the promotion ideas and product benefits.
- Compose informative, concise, error-free promotional copy for the HSN.com website.
- Determine/create unique selling angles for assigned categories and products.
- Incorporate and enhance buyer’s information.
- Serve as the product category writing expert for your area, attending meetings and researching information.
- Work with Merchants, Content Producers/Coordinators, Outside Partners, QA and Legal to obtain all available information.
- Understand and comply with HSN's FTC compliance program

Minimum Requirements:

- Current Resume’
- A 4-year college degree in a related field is required.
- 1-3 years professional writing experience in the areas of copywriting for print and online.
- Required proficiency with MS Word, MS excel and other copy editing or authoring tools.
- You will need a creative writing style that mixes editorial efficiency with a flair for inspiring and motivating customer action.
- Must have strong writing/English skills, be computer/systems literate and have the ability to work with various department groups.
- Requires excellent organizational and coordination skills in a high-energy fast-paced deadline-driven environment. The ability to handle multi-tasks on a daily and ongoing basis is essential.
- Strong ability to write compelling and persuasive direct-response copy
- Experience and skills in developing e-commerce-focused website content
- Retail sales writing a plus.
- Strong proofreading and fact checking skills (100% accuracy and attention to detail a must)
- Ability to thrive in a dynamic, team-oriented environment
- Experience, knowledge and a passion for the Internet and e-commerce
- Strong interpersonal and communication skills with ability to effectively collaborate with all professional levels
- Motivated Self-starter with positive attitude and attention to detail
- Maintain a positive, team outlook.
- Strong self-motivation and multitasking required, as writers manage their workload in order to meet daily deadlines Responsible for creating direct response, selling copy for hsn.com including concept creation and writing promotional elements.
- Ability to create and compose well written, direct-marketed product copy to support the sales of a wide variety of items. Writer obtains specific promotion details and benefits by reviewing the promotion ideas and product benefits.
- Compose informative, concise, error-free promotional copy for the HSN.com website.
- Determine/create unique selling angles for assigned categories and products.
- Incorporate and enhance buyer’s information.
- Serve as the product category writing expert for your area, attending meetings and researching information.
- Work with Merchants, Content Producers/Coordinators, Outside Partners, QA and Legal to obtain all available information.
- Understand and comply with HSN's FTC compliance program

If you are interested please forward your resume to jfigueroa@aquent.com. Please visit www.aquent.com for information on AQUENT.

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